Cardiac Rehab aims to raise £20,000 during the Big Give Christmas Challenge from December 3 to 10.
For every £1 donated during this match-funded campaign, the Alton heart charity will be able to double the donation, helped by its champion Hampshire Cricket Foundation and generous donors.
Funds raised will enable Cardiac Rehab to provide specialised exercise services while helping to maintain and enhance its exercise centre in Chawton Park Road.
Cardiac Rehab has released a short film,Taking Fitness To Heart, that showcases its medically-led service.
Chief executive Sarah Quarterman said: “Our new film enables us to explain to supporters and potential new exercisers who we are and what we do, in a very concise and clear way.
“During the Big Give Christmas Challenge there will be an opportunity for your donation to be doubled. And we very much hope to achieve our target of £20,000, through the generosity of our community and individual donors and through Gift Aid by individuals.”
This was up 15 per cent on the total for 2022, and notable given the impact of the cost of living crisis on people’s ability to make charitable donations.
The funds raised this year via Big Give will make a huge difference to charities facing challenges over the winter owing to rising costs and increased demand for their services.
To donate to Cardiac Rehab’s 2024 appeal, visit https://donate.biggive.org/campaign/a056900002TPVXjAAP